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Can Meta turn AI capacity into $1 trillion?

Bank of America says Meta's AI monetization and enterprise adoption could create a $1 trillion market opportunity.

Olivia Taylor
ByOlivia Taylor- Senior Editor
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Bank of America reiterated its Buy rating on Meta Platforms with an $835 price target.

The bank says emerging AI monetization and enterprise adoption could improve investor sentiment.

Meta shares have lagged since the October earnings report highlighted rising spending.

BofA says AI product launches and language models will drive the stock over the next year.

New paid AI subscriptions: Meta One Plus at $7.99/month and Meta One Premium at $19.99/month, rolling out in Singapore, Guatemala, and Bolivia.

Each 1% conversion of users to paid AI could generate about $4.2 billion in annual revenue.

A new Enterprise Solutions unit helps businesses deploy AI tools.

CEO Zuckerberg plans to offer cloud computing capacity to external customers if there is excess capacity.

BofA says the enterprise AI and cloud market could exceed $1 trillion by 2028.

Risks include dependence on digital advertising, high AI spending, competition, and regulatory challenges.

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