Ferrari, famed for its roaring V8 and V12 engines, is unveiling its first fully electric model, the Luce.
Here is a summary of how the Italian sports car maker got there after first using hybrid technology in its Formula One racing cars more than a decade ago.
2014: Hybrid powertrains introduced in Formula One. Systems to recover kinetic energy when braking had been used since 2009.
May 2019: Ferrari launches 1,000 horsepower, 4WD SF90 Stradale, its first mass-produced hybrid. It had launched a limited series LaFerrari hybrid in 2013.
September 2021: Benedetto Vigna, a physicist who spent 25 years at chipmaker STMicroelectronics, takes over as CEO to drive Ferrari's leap into electrification.
June 2022: Vigna presents his first multi-year business plan for Ferrari, including a pledge that by 2030 electric models would make up 40% of its line-up. He targets 2025 for Ferrari's first fully electric model.
June 2024: Reuters reports details of Ferrari's first electric car, with a price tag pegged at more than €500,000. Ferrari inaugurates a new 'e-building' within its Maranello complex.
May 2025: Ferrari says its first EV will be launched through a three-stage unveiling process culminating with a world premiere in the spring of 2026. Deliveries to clients will start in October 2026.
June 2025: Ferrari delays plans for second EV due out in 2026 to at least 2028.
October 2025: Ferrari unveils technology to power its first electric car. The four-door, four-plus-seat car will have a specially designed sound system. New business plan: 20% EVs, 40% hybrids, 40% ICE for 2030.
February 2026: Ferrari releases teaser images of first EV model, revealing its name as Luce. LoveFrom, co-founded by former Apple designer Jony Ive, is involved. Vigna says pre-orders open in March.
